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Privacy Policy

PRIVACY POLICY

The Sim Room
Operated by Narrow Lane Entertainment LLC

Effective Date: January 1, 2026

1. Introduction

Narrow Lane Entertainment LLC (“Company,” “we,” “our,” or “us”), doing business as The Sim Room, respects your privacy and is committed to protecting the personal information you share with us.

This Privacy Policy describes how we collect, use, store, disclose, and safeguard information when you:

  • visit our website

  • make a reservation through our booking system

  • communicate with us

  • visit or use The Sim Room facility.

By using our website or services, you acknowledge that you have read and understand this Privacy Policy.

2. Business Identity

Narrow Lane Entertainment LLC is the legal business entity operating under the registered fictitious name The Sim Room.

All references to “The Sim Room,” “Company,” “we,” “our,” or “us” refer to Narrow Lane Entertainment LLC and its operations under The Sim Room brand.

3. Information We Collect

We may collect several types of information in connection with our services.

3.1 Personal Information

When you make a reservation, create an account, or contact us, we may collect personal information including:

  • Name

  • Email address

  • Phone number

  • Reservation details

  • Any information you voluntarily provide through forms or communications.

This information is used to process reservations and communicate with you about your booking.

3.2 Payment Information

Payments are processed securely through third-party payment processors.

We do not store full credit card numbers on our systems.

Our payment processors may retain payment credentials in accordance with PCI-DSS (Payment Card Industry Data Security Standard) requirements.

Stored payment credentials may allow us to:

  • process your initial reservation

  • charge applicable fees related to damage, cleaning, or policy violations as described in our Terms and Conditions.

3.3 Usage Data

We may automatically collect non-identifying technical information such as:

  • IP address

  • browser type

  • device type

  • pages visited

  • time spent on pages

  • referral source

This information helps us improve our website functionality and service performance.

3.4 Cookies and Tracking Technologies

Our website may use cookies and similar tracking technologies such as:

  • browser cookies

  • analytics cookies

  • session identifiers

  • tracking pixels.

These technologies help us:

  • understand website traffic and usage patterns

  • remember user preferences

  • maintain session functionality

  • improve website performance.

You may disable cookies through your browser settings; however, some features of the website may not function properly without them.

By continuing to use our website, you consent to the use of cookies as described in this policy.

4. SMS Communications

We may send SMS text messages to customers who provide their mobile phone number during the booking process.

4.1 Message Purpose

SMS communications are limited to transactional or service-related messages, including:

  • reservation confirmations

  • access code delivery

  • reservation reminders

  • important service updates.

  • reservation extension options

We do not send promotional or marketing SMS messages.

4.2 Consent to Receive SMS

Consent to receive SMS communications is obtained through an unselected opt-in checkbox during booking.

The opt-in statement reads:

“I agree to receive SMS text messages from The Sim Room (Narrow Lane Entertainment LLC) regarding booking confirmations, updates, and access instructions. Message frequency varies. Message and data rates may apply. Text HELP for help, STOP to cancel at any time.”

4.3 Opt-Out and Support

You may opt out of SMS messages at any time by:

To receive assistance, reply HELP to any message or contact us directly.

5. How We Use Your Information

We use the information we collect for purposes including:

  • processing reservations and payments

  • delivering door access codes

  • sending booking confirmations and service notifications

  • responding to customer inquiries

  • improving website functionality and services

  • enforcing our Terms and Conditions

  • maintaining security and operational integrity.

Promotional communications may be sent via email only and may be opted out of at any time.

6. Sharing and Disclosure of Information

We do not sell or rent personal information to third parties.

We may share information in the following limited circumstances:

6.1 Service Providers

We may share necessary information with trusted service providers that support our operations, including:

  • booking software platforms

  • payment processors

  • SMS messaging providers

  • email communication platforms

  • website hosting or analytics services.

These vendors may only use information as necessary to perform services on our behalf.

6.2 Legal Requirements

We may disclose information if required to:

  • comply with legal obligations

  • enforce our Terms and Conditions

  • investigate potential policy violations

  • protect the safety, rights, or property of the Company, its users, or others.

7. Data Retention

We retain personal information only for as long as reasonably necessary to:

  • provide services

  • maintain business records

  • enforce our Terms and Conditions

  • comply with legal obligations.

Certain data may be retained for longer periods when necessary for dispute resolution or regulatory compliance.

8. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information.

However, no method of electronic transmission or storage is completely secure. While we strive to protect personal information, we cannot guarantee absolute security.

9. Your Rights and Choices

You may have the right to:

  • request access to personal information we hold about you

  • request correction of inaccurate information

  • request deletion of personal information where permitted by law

  • opt out of promotional email communications.

Requests may be submitted by contacting us using the information below.

10. Third-Party Links

Our website may contain links to third-party websites or services.

We are not responsible for the privacy practices or content of external websites. Users should review the privacy policies of those sites separately.

11. Changes to This Privacy Policy

We may update or modify this Privacy Policy from time to time.

When changes are made, the Effective Date at the top of this policy will be updated.

Continued use of our website or services after updates constitutes acceptance of the revised policy.

12. Contact Information

If you have questions about this Privacy Policy or wish to submit a request regarding your personal information, please contact:

Narrow Lane Entertainment LLC (DBA The Sim Room)
Email: thesimulatorroom@gmail.com

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